About Me

Hi, I’m Paul and I’m guessing you are here because you want to know more about me?

Well, here is a brief summary:

  • I’m a 30-something (the less said of that the better!)
  • UK Born and Bred
  • Been an online business owner since 2012

Short and sweet right but I will give a bit more background on myself below.

Paul from Paul's Channel

My Background

My background is a little different from most people’s! I never knew what I wanted to do when I left school and went from dead-end job to dead-end job, mainly in customer services, retail and sales until I went back to college to study business in 2008 aged 21, as I wanted to work in finance, preferably in the City of London.

However things didn’t work out as I wanted and even though I left with a Business BTEC (passed with Distinction!), I didn’t really want to go to uni, so I started planning for a career in accountancy as it was something I found very easy to do and accountants are pretty well paid but the thought of sitting behind a desk all day crunching numbers filled me with dread (I hate working in offices!), so it was time to re-think.

This led to me getting a job with a pay-day lender (remember those?) and while most of the job was incredibly dull and boring, we did get to buy gold and lots of it and this sparked an interest in me as I loved buying gold and seeing all the different pieces coming through the door and my life in the jewellery trade was just beginning.

Following that was a short stint at a pawnbrokers, which didn’t turn out as planned plus an injury kind of derailed my ability to work at the time, so it was time to go out on my own.

Ecommerce 2012 – 2019

This wasn’t my first venture as prior to this I had tried a couple of different things, including:

  • A car detailing business
  • Buying, fixing and selling iPods
  • Buying and selling games

The iPods were by far the most successful and I made a good for £’s as a bit of a side hustle but in 2012, I started my first ‘proper’ business, which was an online jewellery retailer and the first 4 years were incredibly successful, often seeing a 100% year on year growth.

But things kind of derailed in 2016 due to a certain vote, which really affected the business and sales fell off a cliff!

They did recover to a degree but due to increased competition, higher day-to-day running costs and a general lack of enjoyment on my part, by the time 2019 rolled around, I was ready to move on to something new and a life-changing event made me realise that life is too short.

This business still exists but not as an ecommerce business anymore, although that may come back in the future!

Blogging & YouTube 2019 – Present

I was looking for a new project, something to get me excited about business again and after watching lots of YouTube videos and reading lots of blog posts, I decided to start a blog and YouTube channel around Ecommerce and this EcommerceGold was born.

This has been my full-time business since December 2019 and has been successful, although I would like it to be doing better and part of the reason for this site, is that I want to document the process of growing this business, so that hopefully people can see that things aren’t always as easy as people make them out to be!

My Personal Website 2022 – Present

I’ve never had a personal website or personal brand so to speak as everything has always been done under a business name but I started to see the value of myself as a brand in 2022 and decided to set up my own website.

I’ve built multiple sites over the years but never had my own one!

It also gives me the chance to talk about different types of online businesses as I have started a few (as you can see above) and I love learning about and trying different business ideas, which hopefully I will be able to pass on in my content.